Electronic Books

Total Books: 1 - 5 /5
978-3-030-31733-1
Channel Strategies and Marketing Mix in a Connected World / Saibal Ray, Shuya Yin

Aims to revisit the “traditional” interaction between channel strategies and the marketing mix in a connected world. ...

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978-981-16-7889-9
Large-Scale Group Decision-Making : State-to-the-Art Clustering and Consensus Paths / Su-Min Yu, Zhi-Jiao Du

The proposed consensus models focus on the treatment of non-cooperative behaviors in the consensus-reaching process and explores ...

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978-981-19-1614-4
Models and Methods for Management Science / Hao Zhang

Introduces systems science as an entry point to present a basic introduction to research models and methods in management ...

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978-3-030-97162-5
Operations Research : A Model-Based Approach / H. A. Eiselt, Carl-Louis Sandblom

The main emphasis of the book is on modelling business-related scenarios and the generation of decision alternatives. Fully ...

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978-3-030-98578-3
Product Lifecycle Management (Volume 1) : 21st Century Paradigm for Product Realisation / John Stark

Describes the relationships of PLM with the Internet of Things, Industry 4.0, Digital Twins and Digital Threads. “Product ...

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Total Books: 1 - 5 /5